Want to know what surprised me during 2024?
SERIAL KILLERS, OH MY!
First, it seems that the HVAC crew mirrors the rest of America’s morbid fascination with crime and serial killers. Back in May, the blog took inspiration from the movie, Silence of the Lambs. Why? Because I saw a parallel between Hannibal Lecter’s vivid imagination and high quality outdoor ductwork.
RECORD BREAKING CROWD
Second on the list of 2024 surprises: we drew a record crowd for our VAV Box class in December, which provided a front row view of what Price is rolling out. No surprise given Price’s prowess at pumping out outstanding products.
Or maybe it was an end of year rush to accumulate those last couple of PDH credits.
Whatever the reason, the VAV Box class surpassed the previous high registration water mark. Always nice to end the year on a positive note.
YOU’RE NOT JUST HVAC GEEKS – YOU’RE MARKETING GEEKS TOO!
The last and perhaps biggest surprise of 2024? In one of my blogs, I reflected on what inspires our marketing. Around here, we are big belivers in the statement: “you can’t bore people into buying your product.” Proof is in the pudding – you’re reading this now.
Next year’s education and events information to be sent out in early January. Hope to see a lot of you IN PERSON!
All the best,
Tom Gelin
Air Flow Inc.
8355 West Bradley Road Milwaukee, WI 53223
414-351-1999
